The messenger that never fails to deliver
In Greek myth, Iris was the messenger of the gods — the rainbow bridging the heavens and the earth, who always carried the message through. We took the name seriously. IRIS is critical alert orchestration that reaches the right person, escalates until someone acts, and proves it for your auditors.
Mission
No critical alert ever goes unanswered
IRIS reaches the right person — in their language, on the channel they will actually see, escalating until a human acknowledges — and proves every step for compliance. That is the whole job, and we do not consider it done until a human has acted and the record is written.
Vision
Critical signals that resolve themselves
Near term: the most trusted critical-communication platform in regulated Europe. Long term: the communication operating system for enterprise AI — where machines and the humans who must act coordinate the response on EU-trusted infrastructure.
Iris — messenger of the gods, now messenger of the machines.
The story
From a rainbow to a spectrum of channels
The “earth” today is full of silent critical signals: a freezer drifting out of range, a line vibrating toward failure, a grid faulting at 3 AM. The people who must act are asleep, off-shift, underground, or speaking another language.
IRIS is the bridge. It carries each critical signal across every channel until a human acknowledges, then proves it happened. The rainbow becomes the spectrum of channels; the bridge becomes the path from machine signal, to human action, to audited resolution.
That is also why the brand stays calm. The product handles the alarms so the people do not have to panic — steady, precise, and relentless until the alert is resolved.
What we believe
Principles, not slogans
A handful of convictions shape every decision in the product.
EU-native by architecture
Compliance is not a feature we bolted on for European buyers — it is where the product physically lives. IRIS runs on Cloudflare’s EU edge, with state pinned to EU jurisdiction. The trust is structural.
Honest about what ships
We label what is live and what is roadmap, everywhere. SMS and Voice/IVR are in production; other channels are coming and say so. Trust is the entire product — we do not spend it on marketing.
Built from real operations
IRIS is the alerting engine behind a pharmaceutical monitoring business that runs across five EU countries. The hard edge cases were discovered in production, at 2 AM, not in a spec.
Priced for alerts, not seats
IoT operations have few seats and many alerts. We price for what you send, never per user — because a per-seat tax is the wrong model for the physical world.
Who builds IRIS
MeshWorks Wireless Oy
IRIS is built by MeshWorks Wireless Oy, a Finnish IoT company. The company was founded by Marko Kyrölä and also operates two IoT products in production — which is exactly why IRIS exists.
The founder who builds the product is the customer who uses it. IRIS is the alerting layer those products rely on, rebuilt edge-native and offered to everyone who has the same problem: a critical signal that has to reach a human, fast, with proof.
Seemoto
Pharma environmental monitoringCold-chain and environmental monitoring for pharmaceutical and life-science operations across five EU countries. IRIS grew out of the alerting layer Seemoto depended on every day.
Feelplace
Smart-building IoTSensing and intelligence for buildings — the kind of physical-world signal that needs to reach a human and get acted on. The same critical-communication problem, a different vertical.
Built in the EU, for critical operations
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